Friday the 13th · ISMA Central Gauteng

Unlucky or lucky?

Two versions of your admissions office. The difference isn't luck. It's where your information lives, and how it moves.

Two versions of your Friday the 13th

Which one is yours?

  • Where it lives

    Inboxes, spreadsheets, forms, PDFs on someone's desktop, and a colleague's head

    One home for every family, and everything about them

  • When a parent calls

    Five places to look, and "Can I call you back?"

    One search: where they are, what's missing, what happens next

  • A family you already know

    Asked for everything, all over again

    Recognised, and asked only to check what you hold

  • Marketing

    Nobody can say which campaign brought the family in

    Every enquiry carries its source, so you know what works

  • Documents

    Chased one email at a time, with no view of what's outstanding

    Tracked for each child: received, checked or still missing

  • Hand-overs

    Retyped for Finance and again for the admin system

    Passed on once, checked, and nobody retypes anything

  • Your executives

    Wait for someone to build a spreadsheet

    See the pipeline live, by campus, grade and source

  • How the family feels

    Processed

    Known, heard and looked after

The difference isn't luck. It's where your information lives, and how it moves.

What the lucky version is made of

Two ideas

You enrol a family, not a student.

The family is the record. Each child is an application. And you probably know them already.

Everything about the family, in one view.

  • Details
  • Applications
  • Documents
  • Timeline
  • Activities
  • Communications

Some call it a 360-degree view, and the tool a CRM, a customer relationship management system. We call it knowing your families.

Try this on Monday

Five checks to try on Monday

  1. Apply to your own school as a parent would. How many forms, and how often were you asked the same thing?
  2. Make an enquiry on your website one evening. How long until a reply, and does it say what happens next?
  3. When a parent phones, can whoever answers see where their application stands?
  4. Can you say which campaign or channel brought in last term's applications?
  5. Where do parents' details sit today, and how many copies of them exist?
Who we are

Who we are

Intelligent Automation Hub helps organisations make it easy for people to say yes to them, by bringing marketing, admissions, sales and service together in one place. We understand education, and we're finishing this kind of work with an independent school right now.

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